Everything You Need to Know About Pinterest Categories

Everything You Need to Know About Pinterest Categories

Pinterest is a visual discovery tool that lets users connect with other users, discover new content of interest, pursue fashion styles, redecorate their interiors and create new hobbies by following various boards that use Pinterest categories to organize them all. The platform has more than 100 million users and 50 billion pins to date. While…

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Keyword Research FTW for July 4th Celebrations!

Keyword Research FTW for July 4th Celebrations!

Like many bloggers on Pinterest, maintaining website traffic from Pinterest in a post-pandemic and post-algorithm change world has been challenging. This is why we’re always testing new strategies and staying ahead with Pinterest’s current best practices and discovering what works.  In July 2021, we tested a new strategy for one of our food blogger clients.…

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700% growth on Pinterest by incorporating new Pinterest features

700% growth on Pinterest by incorporating new Pinterest features

This month’s client highlight has an eCommerce brand that sells products on Pinterest.  Our goal was to drive traffic to her products and convert those clicks to sales by incorporating new Pinterest features. Where she started  For the past 3 months, we have averaged 700% growth month over month.  Her impressions are also up 172%…

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Repurposing an IG Reel on Pinterest equals 15k views!

Repurposing an IG Reel on Pinterest equals 15k views!

In June, we tested repurposing Instagram Reels as Idea Pins for one of our food blogger clients. She has recently been making a lot of kitchen and cooking hack videos for her Instagram audience.  We wanted to see if we could help diversify her content on Pinterest.  Repurposing content for Food Bloggers on Pinterest Most…

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How To Create A Custom Pinterest Board Cover

How To Create Custom Pinterest Board Covers

Pinterest is an excellent way for businesses to build their visibility and expand their customer base, even using a Pinterest board cover believe it or not. As one of the most popular social media sites in the world, Pinterest has 478 million monthly active users and 80% of those users have made purchases based on…

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