How to use Pinterest boards to increase traffic by 30%

How to use Pinterest boards to increase traffic by 30%
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DISCLOSURE: This post may contain affiliate links, meaning I get a commission if you decide to make a purchase through my links, at no cost to you. Please read my disclosure for more info.



Pinterest Case Study: April Likins

April Likins is an Integrated Health Coach.  She is on a mission to help women create a healthier, happier life.  She has several products that she is an affiliate for as well. 

Are You A Service-Based Business? Jump to: How To Grow Virtual Events With Pinterest

Goals

As with all our clients, we built a strategy based on their client-specific goals.  Some of those for April were:

  • Increase visibility, brand awareness, and traffic
  • Drive traffic to CBD affiliate company and health coaching website
  • Drive traffic to other quality content on her site 

Why we were successful

To create more visibility, brand awareness, and traffic, we started by creating more keyword focused boards.  We reviewed her underperforming boards to see where we could make adjustments.  We also reviewed the top performing boards to see what her audience was responding to.  Then, we created a few additional boards to help boost the account. 

We focused on using relevant keywords to help her pins show up in searches more frequently. 

To drive traffic to her affiliate sites, we created pins that linked to specific blog posts or pages on her website.  We made sure to include strong call-to-actions that her audience would respond to. 

pinterest-boards
pinterest-boards

The Results

Ready to step up your sales on Pinterest? Read my case study on:Why You Should Be Using Pinterest Ads

Optimizing April’s account and focusing on diversifying the content we publish before the last quarter of the year, allowed us to build it up over the 2 months leading up to New Year. This was important because January is all about health and wellness.  April was able to capitalize on the optimized content that is now ready to be found in all the searches. 

She received her first affiliate sale early this year and is now seeing a continued increase in traffic.

Within 2 months, she had a 30% increase in traffic from Pinterest to her website. 

Are you looking for results similar to April Likins

Let’s chat! 

We help our clients achieve amazing results on Pinterest.  Whether you have a big launch coming up, want to adjust your strategy, or need to bounce ideas off someone, we can help!

Schedule a consultation so we can tackle your questions and maximize your Pinterest efforts to make the most of your time and strategy. 


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About The Author

Laura Rike

Laura Rike is a Pinterest Powerhouse. She helps high-performing business owners, content creators & influencers (like YOU) grow PROFITABILITY the right way with SUSTAINABLE systems, so you can be found first without tantrums over tech and trading sleep for success. She has helped clients and students bring in over 50k+ in revenue month after month. Laura’s clients have become industry leaders with 6-figure and up businesses, most now found on page one of Google and growing sustainably with targeted email leads daily. With over 3.2 Million monthly viewers on Pinterest alone, Laura has been featured as a guest on podcasts like Ultimate Marketer, Twin Cities Collective, and Small Business Revival

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