How to Write Social Posts That Will Get Read and Shared

Social media marketing and content marketing go hand-in-hand. In fact, a lot of your social media efforts will likely boil down to creating blog posts and articles and then sharing those with your audience. However, in order for your content to get read and shared, you need to ensure that you are approaching it in…
8 Marketing Automation Strategies Solopreneurs Need To Start Implementing Today

If you are a company that sells something–and why would you be reading this if you weren’t–you probably have a mindset that calls for making every effort to make leads into sales. For better or for worse, most marketing managers took this to be the goal when the phenomenon of sales-oriented software started several years…
Mapping Out Your Social Networking Goals

When it comes to running a business page on social media, there are many variables to measure in order to determine success. Some might say it is the amount of likes, comments, or shares they receive on a single post. Others might say that their video went viral so they are successful. Another person could…
Best Twitter Chats for Female Entrepreneurs

Networking in business moves fast these days, and nowhere is it faster and easier to get involved in than twitter. One of the best ways to reach out to and engage with new potential clients and partners is through participation in Twitter chats. Not only is twitter marketing a growing resource for advertising your business…
Upcoming Twitter Marketing Changes For Businesses

In just the past few months Twitter added the ability to poll your community, react quickly and cleverly with GIFs, and share and enjoy Periscope broadcasts in Tweets, BUT they are not going to stop there! You can already do a lot in a Tweet, but they want you to be able to do even more. In…