Should I Be Worried About Updating Past Pins?

Back in 2014, Pinterest updated their algorithm so that instead of being purely chronological, Pinterest created the Smart Feed.  Now, Pinterest decides when to show your pin based on four different things Domain quality – aka – how often users pin content from your site Pinner quality – aka – how consistently you pin good content Pin quality  – aka – how many users engage with your content The relevance of the pin While this…

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3 Pinterest Metrics You Should Be Monitoring

You’ve heard it time and time again: you need to be tracking your Pinterest analytics in order to create better pins.  But what do the metrics mean and which ones should you be monitoring?  Here’s an overview of Pinterest analytics to get you started. How do I use Pinterest analytics? If you have a business account, you’ll select analytics in the top left corner and click “overview.” You can filter your content by several variables.…

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Why Pinterest Video Will Help Promote Your Business Brand

In 2020, Pinterest video pins are becoming one of the most prized tools for businesses and brands who want to skyrocket their growth on Pinterest. And whether one is planning on using video pins or promoted videos, the return on investment can’t be beat. Here’s why. Why Pinterest Video? Pinterest video presents a huge opportunity for businesses. With Hootsuite reporting that a whopping 73 percent of Pinners say content from brands makes Pinterest more useful…

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How to take already huge traffic to the next level

How to take already huge traffic to the next level

So you’ve got a good rhythm going on Pinterest but you’re ready to step it up.  Where do you start?  Now more than ever, your pins need to be high quality and appeal to your niche market.  Here are my best tips for how to take your huge traffic to the next level – with client examples! Does promoting on Pinterest work? Pinterest is becoming more and more a pay to play platform. This means…

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Pinning in Real-Time or Scheduling: What gets better results?

Pinning in Real-Time or Scheduling?

Do you need to be manually scheduling your pins?  Have you been hesitant to try a 3rd party scheduling platform like Tailwind because you’ve heard it will hurt your traffic?  Using a scheduling tool can make your pinning so much easier, but if you’ve been nervous to try it out here’s some information to put your mind at ease. We’ll also be sharing what we discovered when we tested our own content pinning in real…

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