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Pinterest has a bigger impact on businesses than you might imagine. With the right Pinterest company page, you can build some massive brand awareness. You can capture the attention of potential clients and persuade their purchasing power.
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What is a Company Page?
Pinterest business profiles are not all that different, from one a personal user might put together. The main focus is helping to showcase your talents, showcase what you are trying to sell, and what you are trying to achieve. A great Pinterest company profile can make a huge difference in how well your company does and how many people are seeing what you are trying to sell.
Is a Pinterest Makeover Right for my Pinterest Company Page?
There are a few different ways that a page makeover can make a huge difference. The first is that the right makeover can help to improve your overall visibility, it can help people find you when searching, and it can increase overall traffic to your page. A Pinterest makeover can also help to streamline your profile, get the most out of Pinterest, and make a huge difference in the overall effectiveness of your Pinterest profile. Pinterest has the power to do a great deal for your business, are you using it to your biggest advantage?
Why is it Important That Your Brand Presence Comes Across?
Sure, you know what the Pinterest company page is, and why a Pinterest makeover is important for your Pinterest company page, but why is the page itself important from a branding and marketing point of view? What does it say about you? How does it position you with your clients, fellow influencers, etc.? Really, why should you care?
Image is everything and you have the opportunity of connecting with more than 200 million monthly users on Pinterest if you strategically optimize your company page. You must put your best foot forward in positioning yourself and proving your worth? Why should your audience trust your brand (and you)? What sets you apart? Your audience will learn a great deal about you by how you present yourself, your products and service, but that all starts with the company page. It can also be your greatest liability if you don’t approach it with the upmost care and strategic planning. Here are just five tips for creating a great company page.
5 Tip for Creating a Great Company Page
Pinterest is popular, but it’s different, more complex, and flexible than many of the other platforms. To use it to your best advantage, consider these five tips.
- Focus on how your Pinterest company page will perceived from a visual aspect.
- Remember that women are the largest demographic on Pinterest. A comScore study demonstrated that 71% of the audience on Pinterest are women.
- Engage with your audience and continue to strategically evolve your company page to address the specific needs of your audience.
- Optimize your content for cross-platform performance. Link to your Pinterest company page from your website and all other public profiles.
- Always remember that the primary focus of your Pinterest company page is to inspire action, whether it be purchase, connection, or sharing.
The Pinterest company page is one of the most powerful tools you can use to connect with your audience, build trust, break down barriers, find out what they want and need, facilitate networking and action, and also inspire action. Keep that ease-of-use and the visual appeal of Pinterest in mind as you move forward.
