Is Pinterest only for middle-aged women?

Pinterest is an untapped resource to showcase your brand, service, or product. Most people think that Pinterest is just for middle-aged women to decorate their houses. But that is not the case anymore. 70% of all pins saved on Pinterest come from businesses. If you are not leveraging Pinterest for business, you are missing out! …
How often should You Pin?

Deciding how many times a day to Pin on Pinterest needs to be strategic. You don’t want to Pin too often or it will overwhelm your audience. But if you Pin too infrequently, then the algorithms won’t notice you. Unfortunately, there really isn’t a magic number for how many times you should Pin each day.…
Pinterest Rich Pins will negatively impact your traffic.

What is a Rich Pin on Pinterest? Pinterest rich pins are when the metadata is right on the Pin itself, instead of a user having to go to the original site to see it. When Rich Pins are enabled, the metadata is pulled directly from your website into the Pin. This is independent of the…
Pinterest Case Study: Do Pinterest followers matter?

It seems like this is being emphasized again with the new “follower” button. Followers do matter, but they are not as important as you think. It’s not the number of followers that matter, but the engagement. Pinterest pays attention to how engaged your followers are with your content. You want an authentic audience. At the…
Pinterest Case Study: Refinancing Mortgage Loan Niche

Creating, optimizing and growing a Pinterest for business account for a company helping families live financially free! David Dutton and Michael Lush started Replace Your Mortgage to help people all across America learn how to utilize a HELOC to pay off their home. MASSIVE ORGANIC REACH PINTEREST: PINTEREST FOR BUSINESS CASE STUDY About a month…