Beating Writer’s Block: Creative Content Marketing for When You’re Out of Ideas

Beating Writers Block Creative Content Marketing for When You're Out of Ideas
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DISCLOSURE: This post may contain affiliate links, meaning I get a commission if you decide to make a purchase through my links, at no cost to you. Please read my disclosure for more info.

When you are trying to keep up with Pinterest content marketing for small business growth it can be difficult to keep the ideas flowing. But don’t get discouraged when you hit a wall – it happens to the best of us. Instead, consider these creative content marketing strategies to beat writer’s block when you’re out of ideas!

Pinterest SEO and Keyword Research

Making your content easy to find from search engines can be a huge benefit for driving traffic. As a matter of fact, it is one of the most important creative content marketing strategies to bring traffic to your website. Pinterest SEO can drive traffic to your content and, therefore, your website, leading to more conversions.

But how do you optimize your Pinterest content for search engines? With keyword research! Luckily, we have already performed countless hours of keyword research for you to provide a list of current trending keywords to include in your content marketing for small business growth.

Google Analytics

As a small business, Google Analytics should be your best friend when it comes to creating creative content marketing campaigns. They do all the work for you by providing details of what is currently trending on google including the top performing keywords and blog posts over a specified period of time. You can use these blog posts to inform your own marketing strategy going forward and generate new ideas for your business’s content marketing. 

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Pinterest Trends Tool

When you are creating Pinterest content, you want to ensure that it is not only relevant to your business and on search engines, but also on Pinterest itself. A really easy way to make sure that you are optimizing your content for Pinterest users is to use the Pinterest Trends Tool. This tool allows you to view the most popular topics that are currently trending on Pinterest including keywords that apply to those specific topics. This can help increase your ideas for content while maximizing your traffic.

Answer the Public

If you still are struggling with coming up with content that you can work your keywords into, consider using the Answer the Public. This is a free tool that helps content creators generate ideas by providing common questions related to specific topics. This allows you to choose from these questions that your target audience actually wants to see addressed and answer them with your content. 

Survey Your Target Audience

You may also want to consider asking your audience what they want to see from you. This is a great way to create engagement with your audience and cater to their actual interests by responding to their concerns and questions with curated content.

These are just a few ways that you can kick-start your content marketing when you feel like you hit a wall. The best part is, that all of these methods help you create content that is going to boost your business through content rather than just putting words on your website. 

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About The Author

Laura Rike

Laura Rike is a Pinterest Powerhouse. She helps high-performing business owners, content creators & influencers (like YOU) grow PROFITABILITY the right way with SUSTAINABLE systems, so you can be found first without tantrums over tech and trading sleep for success. She has helped clients and students bring in over 50k+ in revenue month after month. Laura’s clients have become industry leaders with 6-figure and up businesses, most now found on page one of Google and growing sustainably with targeted email leads daily. With over 3.2 Million monthly viewers on Pinterest alone, Laura has been featured as a guest on podcasts like Ultimate Marketer, Twin Cities Collective, and Small Business Revival

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